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(1) Revenue from lodging charges collected under this chapter shall only be used for the following purposes:

(a) The general promotion of tourism within Snohomish county as specified in the annual tourism promotion area business plan adopted pursuant to SCC 4.118.090,

(b) The marketing of convention and trade shows that benefit local tourism and the lodging businesses in the county,

(c) The marketing of Snohomish county to the travel industry in order to benefit local tourism and the lodging businesses in the county, or

(d) The marketing of Snohomish County to recruit sporting events in order to benefit local tourism and the lodging businesses in the county.

(2) The uses described in this section are limited to tourism promotion as defined in RCW 35.101.010 and may include payment of administrative costs associated with operation of the tourism promotion area as determined by the county council.

(3) Pursuant to RCW 35.101.130, the county council shall have sole discretion as to how the revenue derived from the lodging charge imposed by SCC 4.118.020 is to be used to promote tourism. (Added by Ord. 10-112, Dec. 15, 2010, Eff date Mar. 15, 2011).